The Olympics are in full swing, and this year is the first year that social media has really been around during the games. And that’s become more and more clear with each day, and each new news story about the role social media is playing — for better or worse.
-By following my favorite Olympian on Twitter, or by liking them on Facebook, I feel more connected to them. It’s all much more personal and now I want them to do that much better because I can connect with them. If I’m lucky, they might even reply to a Tweet or in some cases call me!